Floods and Fathers Day

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Floods and Fathers Day Doug Drew 602 Communications   Highlights: Ordinary stories need creative live shots more than the gigantic...

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Tips on Producing Weather and Traffic Reports

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Tips on Producing Weather and Traffic Reports Doug Drew 602 Communications   Highlights Make sure viewers can read the entire long...

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Why Arnold was a Lead, in Any Market

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Why Arnold was a Lead, in Any Market Doug Drew 602 Communications I wonder how many local newscasts led Tuesday morning with the Arnold...

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Why Viewers Appreciate Authenticity

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Why Viewers Appreciate Authenticity Doug Drew 602 Communications Highlights: - “Why business people speak like idiots.” - Talk to your...

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Coverage Plans for Morning Newscasts

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Coverage Plans for Morning Newscasts Doug Drew 602 Communications The most successful morning newscasts have a coverage plan that is...

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The News in Morning News

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The News in Morning News Doug Drew 602 Communications “People watch news broadcasts because they think they are going to find out...

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