Simple and Easy Ways to Win your Customers Heart

Creating messaging that cuts through the clutter and touches people emotionally is the magic combo for marketers. The good news is that this elusive duo may be easier to attain than you thought. New neuroscience research is peering inside the brains of customers and showing the specific emotional marketing techniques that grab attention and leave them feeling a warm emotional glow. Emotional marketing researcher Graeme Newell shows you the best ways to make an emotional connection.

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