Curse of Knowledge
Brace yourselves, mind ninjas! We’re cracking open the “Curse of Knowledge” – sounds spooky, but it’s not about ghosts.
Default Effect
The default effect is our brain’s powerful inclination to stick with a default option, despite the fact it’s a meager choice.
Survivorship Bias – Video Games
The hard truth is that our misguided brains are constantly looking for ways to oversimplify the world. “Unit Bias” causes our overworked brains to group things into big general categories and to ignore the subtle differences.
Contrast Effect
The “Contrast Effect” is like your brain’s own pair of quirky glasses. It doesn’t let you see things as they really are.
Congruence Bias
Want to turn yourself into a life-long innovator? Then it’s important to understand how CONGRUENCE BIAS powerfully lures us into repeating ineffective habits.
Availability Heuristic
Unfortunately, your brain is crazy lazy. That’s why it regularly relies on a devious cognitive bias called the AVAILABILITY HEURISTIC.
The Clever Brain Hack for Building More Vivid Memories
Want to get more joy out of your vacation? The key is to move beyond merely creating a fun experience. You must also construct a memorable one.
The hidden cognitive bias that gives men an advantage in financial literacy
Fascinating new financial literacy research is revealing how male overconfidence tends to set women up for failure in the world of money.
What is the Decoy Effect Cognitive Bias?
The Decoy Effect is a cognitive bias that lures us into buying more than we need. By introducing an additional BAD choice, the less expensive choice seems MEAGER, and the most expensive choice appears to be a GREAT VALUE.
The Identifiable Victim Effect: How It Lures Us to Feel Compassion for the Wrong People
It’s a time when our brain consistently makes BAD choices. Researchers tell us that our tired little cranium tends to seriously misstep whenever we envision LARGE things. All of us can clearly picture 6 inches in our mind, but ask us to contemplate 10,000 miles and the mental image becomes frustratingly fuzzy.