Graeme Newell

Why Emotional Marketing Is So Effective

New neuroscience research is revealing the specific emotional states that do the best job of persuading us. Behavioral finance speaker Graeme Newell shows us the best ways to gain trust and admiration.

Graeme Newell is a researcher in behavioral investing, behavioral economics, and finance psychology. He is a professional economics speaker, a personal finance speaker, and an expert in behavioral investing.

In this video, you’ll learn all about how cognitive bias can trick us into making foolish choices. You’ll learn specific ways to recognize the signs that a bad decision is likely, then how to quickly get back on track.