red goldfish
A new leadership book on how to
build purpose-driven businesses.
build purpose-driven businesses.
Online resource library
Hundreds videos and training to help
you identify your business purpose
you identify your business purpose
What’s your business purpose?
Learn about the 8 business
purpose archetypes
purpose archetypes
Learn how to find and implement purpose-driven strategy in your business
Social Entrepreneurship Resource Library
Best Practices Training
video lessons on how great companies achieve break-through purpose-driven results.
Archetypes
Lessons and video examples of how to use the eight business purpose archetypes.
Brands
Video examples showing how the world’s top companies build authentic purpose.
Preview the book
Preview the book. Learn how to motivate sales & loyalty through shared purpose.
Red Goldfish "best-practices" training videos
Watch short videos with specific lessons on how to find and implement your own authentic purpose-driven business missions.
See how the most successful companies in the world build strategies to recruit customers, increase employee engagement, and boost profits.
Let us help you find your authentic business purpose through
research, consulting, workshops and training.
Social Entrepreneurship Brands
Mattel
Sanergy
CVS
King Arthur Flour