Graeme Newell


Starbucks aspires to inspire their customers through their high quality beverages.

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Starbucks’ commitment to help save trees starts at the local chain: bringing a reusable travel mug will result in discounted coffee.

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Starbucks aims to provide a personal touch to their customers by putting their names on their cup.

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Starbucks new TV advert, UK. – Paper cups are rapidly exchanged over the counter before drawings are animated on a paper cup. Starbucks introduces how they’ll now write names on the cups instead of “latte” or “mocha”.

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