Graeme Newell

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Chapter 13

veritable vegetable changes the face of organic produce

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Veritable Vegetable changes the face of organic produce Veritable Vegetable is a distribution company that provides schools and restaurants with organic and sustainable produce. https://vimeo.com/202949909 Watch the owners of Veritable Vegetable talk about their investment in purchasing hybrid cars for cleaner air. Learn how to find and implement purpose-driven strategy in your business Preview the …

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terracycle

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Terracycle TerraCycle collects products that are both non-recyclable or just hard to recycle and forges them into new, innovative products. https://vimeo.com/202246905 Anyone can send cigarette butts to the Cigarette Waste Brigade by shipping them to TerraCycle, where they are converted into new products. https://vimeo.com/202246750 Tom Shaczy, founder of TerraCycle, shares his commitment to providing the …

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prAna

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PRANA Prana focuses on sustainability in the creation of their products while maintaining a commitment to treating their employees as family. https://vimeo.com/202542739 Prana was one of the first companies to bring fair trade apparel to the U.S. They are committed to making sure that their workers feel safe and comfortable in their workplace environment. Learn …

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kashi-real benefit corporation making real food

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Kashi-real benefit corporation making real food A Real Benefit Corporation Kashi produces and markets whole-grain cereals, bars, cookies, and crackers. The company also offers waffles, drink mix powders, and complete entrees. Kashi’s focus is on using simple, wholesome ingredients. The company’s website describes its approach as innovative nutrition. In all its products, Kashi is mindful …

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fenugreen-simple social entrepreneurship ideas

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Fenugreen – Simple Social Entrepreneurship Ideas Start With the Simple Most social entrepreneurship ideas are simple. An entrepreneur finds a need and creates a product or service to meet that need. Areas of need include homelessness, poverty, inequality, and many others. For Kavita Shukla, founder of Fenugreen, food waste was the most pressing issue. Shukla …

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whole foods

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Whole Foods A supermarket chain that commits to providing their consumers with healthy and organic food. https://vimeo.com/201479138 Buying different foods from Whole Foods can mean something more – saving the environment. Learn how to find and implement purpose-driven strategy in your business Preview the book