emotional branding strategy: using edgy humor to position a brand
[vc_row][vc_column width=”3/4″][vc_column_text][/vc_column_text][vc_column_text]Mockery and sarcasm are the secret sauce behind so many breakthrough ad campaigns, but how do you use edgy humor without coming off as mean and spiteful? In this three-minute emotional marketing lesson video, emotional marketing expert Graeme Newell shows how the world’s best advertisers turn very negative emotions into delightfully charming emotional brand …
emotional branding strategy: using edgy humor to position a brand Read More »