Marketing a Brand: Best Tactics for Broadening Your Customer Base

https://www.youtube.com/watch?v=OWtsk2D5Vdk The best marketers don't just create a brand; they create a universal message that seamlessly crosses borders and effortlessly charms wildly different cultural groups. In this three-minute emotional marketing lesson video, emotional marketing expert Graeme Newell reveals how to appeal to very different customer groups, while still maintaining a tightly focused brand message. Transcription …

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