Since our founding, marketing strategy has been one of our core businesses. We work with companies in every industry to develop strategies that deliver results.
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Ego Brand Building: The Nike Brand Strategy of Vanity Marketing
- February 2, 2017
- Posted by: Chris
- Category: Graeme Newell Speaking
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positioning a brand: how nike built a brand with universal appeal
- February 2, 2017
- Posted by: Chris
- Category: Graeme Newell Speaking
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positioning a brand: inspiring heroism in armchair warriors
- February 2, 2017
- Posted by: Chris
- Category: Graeme Newell Speaking
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nike brand strategy: emotional branding using the story of heroism
- February 2, 2017
- Posted by: Chris
- Category: Graeme Newell Speaking
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nike’s plan for the future
- February 1, 2017
- Posted by: Chris
- Category: Red Goldfish
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nike marketing strategy: how nike branding flatters athlete Egos
- January 14, 2017
- Posted by: Chris
- Category: Graeme Newell Speaking
Dig deep inside Nike branding campaigns and you’ll discover a very simple archetype story. By repeating this one story over and over, Nike marketing strategy delivers a powerful shot of customer self-esteem.
