Graeme's Video Blog

The Identifiable Victim Effect: How It Lures Us to Feel Compassion for the Wrong People

It’s a time when our brain consistently makes BAD choices. Researchers tell us that our tired little cranium tends to seriously misstep whenever we envision LARGE things. All of us ...
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Important Questions to Ask About Your Work Savings Plan

New research is revealing the disturbing fact that a lot of work savings plans are sucker bets. A surprising number of employers choose investments that put money in THEIR pocket, ...
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The handy brain science hack that can improve your memory

The news is not good. New research is revealing that our memories of important past events are less reliable than we ever imagined. Watch this short video to learn why ...
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A Brain Science Hack to Help You Get to Agreement Faster

Just how good are we at guessing the motivations of others? New brain research has the answer...and it ain’t pretty ...
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How Risk Aversion Lures us to Misjudge Competitors

It’s a business mistake that plays out over and over again. Risk Aversion gets us distracted ...
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What is the Ambiguity Effect? Understanding how Ambiguity Bias affects our risk tolerance.

Unfortunately, our brain craves certainty. It desperately seeks out the sure-fire win, even if it means we win less often. We choose the low-return investment because it has a guaranteed ...
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How the Cognitive Bias of “Anchoring” Lures Us Into Paying Too Much

Want to spend less and still get the best bargain? In this short video you’ll learn how our brain can be easily fooled when it’s comparing prices ...
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New research on who really controls the family finances

Who controls the purse strings in a typical family? New research shows that women have made substantial gains in the past decade, but there’s still one important home money task ...
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What is Optimism Bias?

Staying positive is important, but a lot of us are oblivious to the very real downside of obsessive enthusiasm - optimism bias ...
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What is the Anchoring Effect?

How does our brain determine a fair price? In this short video you’ll learn how our misguided brain can be easily fooled when we’re comparing prices. See how the “anchoring ...
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