Graeme's Video Blog

Watch this wickedly clever ad and learn more about the instincts that drive our decision making ...
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Think you’re good at keeping your cool under pressure? Learn the specific ways your brain morphs reality when it’s afraid ...
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Why do so many people stick with bad options even when better choices are available? Learn how “status quo bias” powerfully lures us to double down on bad choices ...
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How do human beings make decisions? We gather the facts, then make our choice, right? Think again ...
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New brain science research is revealing the specific purchases that give us the most pleasure for the buck. Learn the things you’ll want to put on your shopping list to ...
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We fight it, but our brain is a non-stop stereotyping machine. Learn how a tricky cognitive bias called the “representativeness heuristic” lures us to make impetuous decisions ...
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Learn how a wily cognitive bias called “category size bias” causes us to misjudge our chances of success ...
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New brain research reveals pretty much all of us are terrible planners. But there’s hope. Learn four smart ways to shut down a cognitive bias called “the planning fallacy” ...
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How can we motivate ourselves to save more? Neuroscience research is revealing the three emotions that are most effective at getting us to save for the future ...
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Why are we so quick to trust some people we hardly know? Part of the problem is a crafty cognitive bias called the “halo effect.” ...
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